work in progress

Hello lovely readers...

Of corse we are still working on the project...
After the presentation of last week tuesday we got the feedback that we shouldn't use a very obvious color gradient - that is a it too easy. And we could blur the houses to create direction. Besides, where is Waldo?

We have been playing with things like size, filling, background, and facing...
See the results:

^ We changed the size of the buildings a bit, creating a gradient in size and we changed the facing of the front building to make a stronger line directing you to go right.

^ The background more maplike changes the perception, it makes it more clear that it has to do with a route, but the feeling of depth and distancy gets lost a bit

^ Playing with the sizes points the viewer to one side, in this case it should leed you to the left...

Did it work well?

^ To make the buildings a bit more conected and show that it is about a route we added some roads..

Do you think it works?

^ Well, we got the feedback to do some more with the houses... these were just some trials.. we will make them more beautiful and varied... more waldo-like, aproximately....

^ Something like this?

Goodbye!

Friday we will come together to chose a scenario for the movie

The posters will be ready this weekend and will be tested sunday.

:-)

Concept

The contrast of the saturated orange color has the highest value at the bottom (where Delft station is visualized). For our eyes this is the first focus point and that is a strong aspect of the total image; from that point the image is 'read'. From this point a direction is chosen to follow the circular based route.

Minimize the difference in opacity to limit the chance people will notify the difference between the two maps.

The grouping of the 'normal' houses creates attention points for our eyes.


Our first determined aspect for our map was that we do not want to show a 'real map' with roads. Situating the buildings in a correct circular shape simulates the 'road to follow'.

We want to play with opacity and grouping to guide people.

An abstract look will work, but some recognizable details are needed..

2 Delft-routes

One route in Delft is based on culture, the other on commerce. We want to guide people based on the visuals of the poster, and not based on the destination (culture or commerce in this case).

That is why we have chosen for abstract visuals. In this case we can expand a route without releasing the destination of it.

Concept Delft Route

Hello again!
Today we decided on which visal queries to implement to guide visitors towards the museum route or the shopping route.

Of course we're not going to tell you which visual manipulation techniques we will use, because then you would be prejudiced.

Tuesday next week we will publish our concept online and see whether our intentions worked out.

For now we leave you with a visual puzzel; the wellknown Where is Waldo poster. Have fun!

Update assignment 2

Unfortunately there is more than just spring and a nice sunny day; we have to study! Therefore we had a meeting today to make some things clear for this second assignment of Visual Communication Design.

The assignment is to design a map of the city centre of Delft with two routes in it: a shopping route and a museum route.

Today we created a planning for the coming weeks and we wrote some things down for this assignment. Next meeting is Thursday and hopefully we have a couple of nice concepts ready which we can choose from.

Can’t wait to see our nice map of the city centre of Delft, a beautiful city.. Especially when it is sunny! For now we just enjoy the sun, to be continued!